MozBar Background
MozBar is a Chrome extension that shows you the Page Authority, Domain Authority, and Spam Score for any given domain or search engine result page (SERP). You can also conduct page analysis and get the breakdown of the types of links that appear on a given page (although MozBar is not a backlink checker).
With a paid subscription to MozPro, you can use MozBar to conduct competitor research to improve your own page rank, improve your own search engine optimization (SEO), and get content creation suggestions.
MozBar has a 3.9 out of 5 rating based on 1,975 reviews in the Chrome Web Store. It currently has 700,000+ users.
MozBar Features
Here’s everything MozBar shows you in the free version.
- Page Authority (PA): An estimate of a page’s likelihood of ranking high in SERPs based on an algorithm of link metrics.
- Domain Authority (DA): An estimate of the root domain’s likelihood of ranking high SERPs compared to domains in Moz’s index.
- Spam Score: Calculated using Moz’s machine learning model, this is the measure of how much a given website has in common with websites that have been penalized or banned by Google. The algorithm used to calculate this score uses 27 common…